All posts filed under “Business model

The secret

The secret

“The secret to getting ahead in the 21st century is capitalizing on people doing what they want to do, rather than trying to get them to do what you want to do.” (Glenn Reynolds of Instapundit.com, in a Wired article quoted at the Public Journalism […]

Behaviour shaping round-up

Behaviour shaping round-up

The legendary Rob Cockerham looks at the Point of Sale Trail in Fry’s Electronics, Sacramento. Shoppers queuing for the checkouts are routed through a maze of aisles densely packed with impulse products: “At any point in the line, approximately 280 different products are within view, […]

Shaping behaviour: Part 1

Shaping behaviour: Part 1

A couple of months ago I posted about the ‘shaping behaviour’ research of RED, part of the UK Design Council. At the time I noted in passing a classification of design approaches for shaping behaviour, mentioned by RED’s Chris Vanstone: “stick*, carrot or speedometer.” It’s […]

Teaching customers a lesson

Teaching customers a lesson

Seth Godin talks about companies that try to teach their customers a lesson: “Either you’re going to make someone happy or you’re not… Here’s the short version: If you try to teach a customer a lesson, you’ve just done two things: a. failed at teaching […]

No photography allowed

No photography allowed

A couple of recent stories on photography of certain items being ‘banned’ – Cory Doctorow on a Magritte exhibition’s hypocrisy, and Jen Graves on a sculpture of which “photography is prohibited” – highlight what makes me tense up and want to scream about so much […]

Tearstrip-tease

Tearstrip-tease

Alexander Freitas of the Infinity Squared blog notes the difficulties with frustrating tear-strips on packaging, and, comparing an easier-to-open pack from one manufacturer with a difficult tearstrip from another, suggests (somewhat along the lines of ‘Forcing functions designed to increase product consumption‘), that the company’s […]

A bright idea?

A bright idea?

UPDATE: See this more recent post for information and photos of how to get a 2-pin bulb to fit in a BC3 fitting. This may well be the example which involves the most different ‘architecture of control’ issues so far – by a long way. […]

Friday quote: Fashion & convention

Friday quote: Fashion & convention

L.J.K. Setright, the late motoring writer and commentator, self-taught mechanical engineer and all-round Renaissance Man, once wrote: Fashion is a terrible fetter; convention, since it lasts longer, is even worse. This was in an issue of Car, when it was still any good. Setright wrote […]

Who serves whom

Who serves whom

Joel Johnson: Stop buying products that serve any other master than you. (via Boing Boing ) Bruce Schneier also wrote something along similar lines last year, though the context was different: When technology serves its owners, it is liberating. When it is designed to serve […]

Key issue

Key issue

Is this simply poor design or a deliberate feature? A friend tells me of his irritation with his Sony Ericsson W880i’s ‘internet’ key, which is positioned such that it frequently gets pressed accidentally when pressing the buttons above and below it – “three or four […]