All posts filed under “Design

Sort some cards and win a copy of The Hidden Dimension

Sort some cards and win a copy of The Hidden Dimension

UPDATE: Thanks everyone – 10 participants in just a few hours! The study’s closed now – congratulations to Ville Hjelm whose book is now on its way… If you’ve got a few minutes spare, are interested in the Design with Intent techniques, and fancy having […]

Modelling users: Pinballs, shortcuts and thoughtfulness

Modelling users: Pinballs, shortcuts and thoughtfulness

The different approaches to influencing people’s behaviour outlined in the Design with Intent toolkit are pretty diverse. Working out how to apply them to your design problem, and when they might be useful, probably requires you, as a designer, to think of “the user” or […]

Coming up for air, briefly

Coming up for air, briefly

Thanks for all the responses to the Design with Intent Toolkit – it’s got a heartening reception from lots of very interesting people, and has brought some great opportunities. I hope to be able to deal with all this effectively! Thanks too to all the […]

What is demand, really?

What is demand, really?

In a lot of the debate and discussion about energy, future electricity generation and metering, improved efficiency and influencing consumer behaviour – at least from an engineering perspective – the term “demand” is used, in conjunction with “supply”, to represent the energy required to be […]

The ‘You Are Here’ Use-mark

The ‘You Are Here’ Use-mark

Who really needs a “You Are Here” marker when other visitors’ fingers have done the work for you? (Above, in Florence; below, in San Francisco) Use-marks, like desire paths, are a kind of emergent behaviour record of previous users’ perceptions (and perceived affordances), intentions, behaviours […]

Two events next week

Two events next week

Next Wednesday evening, 27th May, I’ll be giving a presentation about Design with Intent at SkillSwap Brighton’s ‘Skillswap Goes Behavioural’ alongside Ben Maxwell from Onzo (pioneers of some of the most interesting home energy behaviour change design work going on at present). I hope I’ll […]

frog design on Design with Intent

frog design on Design with Intent

Robert Fabricant of frog design — with whom I had a great discussion a couple of weeks ago in London — has an insightful new article up at frog’s Design Mind, titled, oddly enough, ‘Design with Intent: how designers can influence behaviour’ — which tackles […]

Deliberately creating worry

Deliberately creating worry

Swedish creativity lecturer Fredrik Härén mentions an interesting architecture of control anecdote in his The Idea Book: One of the cafés in an international European airport was often full. The problem was that people sat nursing their coffees for a long time as they waited […]

Controlling Shoppers

Controlling Shoppers

The ‘anarchitect’ group, Space Hijackers* have an interesting A-Z of Retail Tricks To Make You Shop – mostly psychological – including a couple of fascinating examples which aren’t well known, e.g. “Supermarkets used to have a trick placing slightly smaller tiles on the floor in […]

Brake-Fast Doggie Bowl

Brake-Fast Doggie Bowl

Image from www.brake-fast.net Thanks to Steve Portigal and Page Sands for bringing this to my attention: the Brake-Fast Doggie Bowl is designed to stop dogs wolfing down their food quite as quickly as they would otherwise, which can cause painful (and dangerous) bloating. The raised […]