Jonathan Zittrain discusses scented advertising in bus shelters: the California Milk Processor Board recently tried a campaign with chocolate-chip cookie-scented “aromatic strips”, intended to provoke a thirst for milk, in San Francisco before having to remove them after allergy/chemical sensitivity concerns. The use of scent […]
All posts filed under “Retail”
The fight back: loyalty card subversion
It’s inevitable that for every attempt to cajole or impose control on users, there will be some people who seek to avoid or circumvent it. As Crosbie Fitch put it in a recent comment, “humans are designed to explore the parameters of their environment and […]
Behaviour shaping round-up
The legendary Rob Cockerham looks at the Point of Sale Trail in Fry’s Electronics, Sacramento. Shoppers queuing for the checkouts are routed through a maze of aisles densely packed with impulse products: “At any point in the line, approximately 280 different products are within view, […]
Teaching customers a lesson
Seth Godin talks about companies that try to teach their customers a lesson: “Either you’re going to make someone happy or you’re not… Here’s the short version: If you try to teach a customer a lesson, you’ve just done two things: a. failed at teaching […]
Creating false memories
An interactive camera demo from Corporate Communications, Inc. Clive Thompson writes about some interesting research [PDF] by Ann Schlosser at the University of Washington into how the use of interactive product demonstrations on websites can produce “false memories” of product capabilities, compared with more conventional […]
Packet switching
Both Dr Tom Stafford (co-author of the fantastic Mind Hacks book & blog) and Gregor Hochmuth (creator of FlickrStorm, an improved Flickr search system) have been in touch suggesting packaging/portion sizes as a significant everyday architecture of control, (or at least an aspect of design […]
Objects in mirror are wider than they appear
This is an interesting story. Robert Kilroy-Silk (above) currently an independent MEP, has raised the issue in the European Parliament of intentionally distorting mirrors in clothes stores, specifically Marks & Spencer: Marks and Spencer has said it is mystified by a claim by MEP Robert […]
Forcing functions designed to increase product consumption
A few days ago, Tim Quinn of Dangerous Curve posted an interesting observation on the Simple Control in Products page: “This may not be what you had in mind, but I immediately thought of such things as toothpaste pumps that ‘meter’ use to insure the […]
Spiked: When did ‘hanging around’ become a social problem?
Josie Appleton, at the always-interesting Spiked, takes a look at the increasing systemic hostility towards ‘young people in public places’ in the UK: ‘When did ‘hanging around’ become a social problem?’ As well as the Mosquito, much covered on this site (all posts; try out […]
Planned addiction as a method of control: a parasitic lock-in business model
The news that tobacco companies have increased the levels of nicotine in their brands over the last few years – especially those popular with certain groups – made me think further about architectures of control: “The amount of nicotine in most cigarettes rose an average […]
Some interesting aspects of built-in obsolescence
This San Francisco Chronicle review of Giles Slade’s Made to Break: Technology and Obsolescence in America (which I’ve just ordered and look forward to reading and reviewing here in due course) mentions some interesting aspects of built-in (planned) obsolescence – and planned failure – in […]
Locking users in by making it difficult to leave
Privacy International has a report, ‘Dumb Design or Dirty Tricks?‘ on the practice of a number of popular websites – most notably eBay and Amazon – of lacking an easy or obvious way for a user to delete his or her account: “Amazon provided the […]